Monday, June 30, 2014

'Reaching Your Dream' Artist Career/Publicity Workshop to Occur in Nashville on July 26

            NASHVILLE, Tenn. (July 2014) -- Artists of all kinds can receive invaluable insights on the professional steps needed to achieve success by attending the "Reaching Your Dream" workshop from 9 a.m.-6 p.m. July 26 (Saturday) at the Center for Spiritual Living Nashville, 6705 Charlotte Pike in West Nashville.

            The career and publicity training workshop will be led by country/blues/pop artist Amy Allen and award-winning publicist/educator/composer/author Chuck Whiting. Attendees will learn how to write and distribute press releases; develop a one-of-a-kind hook; believe in their talents; plan creative events; develop stage presence; form a team of experts; develop, manufacture, market and sell original products; obtain copyrights; and build Internet exposure.

Amy Allen
            Allen and Whiting will lead artists through the career-building and publicity process step by step with hands-on instructions, examples and feedback. Artist Q&A spotlights (case studies) will feature insights from Nashville filmmaker/visual artist Robyn Morshead, singer/songwriter/musician Sean O'Shea, and author/speaker/edu-tainer/edu-preneur Debbie Watts.

            Attendees will participate in an artist vision-sharing event called "Arts on the Row" from 7-9 p.m. Saturday. The first 15 professionals to sign up for the workshop will enjoy a complimentary tour and demonstrations at a local media operation on July 25 (Friday). They also will have the opportunity to receive complimentary writing and editing critiques during a brainstorming lunch on July 27 (Sunday).

            Tuition for the "Reaching Your Dream" workshop is $95 (registration by July 20) and $120 (registration after July 20). Participation in the "Arts on the Row" artist vision-sharing event, media tour, and critiques/Q&A sessions are included with registration. Meals are not included. Discounts are available for couples, company-sponsored groups, and non-profit organizations. Artist scholarships are available.

            For more information or to register for the "Reaching Your Dream" workshop, call (615) 423-9857 or (888) 80-SHINE, send an email inquiry to, or visit

            "I hear many fellow artists say how overwhelmed they are with the multi-tasking involved in the career-building process," said Allen, who has collaborated with Whiting on product development, performances and publicity for her "Someday Is Today" CD project. "Overcoming self-doubt to believe in yourself can be a huge struggle. And many artists don't realize how important it is to establish a professional self-image. It's very important to develop a one-of-a-kind persona, top-notch marketing tools, and a great team. We also need to protect our intellectual property rights in a fast-changing digital world. Achieving success is a combination of heart and business."

            Allen recently landed two Top-15 country hits from her latest album, “Someday Is Today”. Amy has performed at venues ranging from the White House to the Ryman Auditorium, opening for stars such as John Conlee, Patty Loveless, and Brooks & Dunn. She has overcome a major health-related challenge to become successful in the arts. Learn more about Amy Allen at

            A former newspaper reporter, Whiting founded Whiting Publicity and Promotions in Music City in 1993 to provide exposure for artists and the organizations that support them. He is the author/co-writer of the book/song “The Littlest Star”, editor of Music City Arts Update, and host of the songwriters show “Tunesmithing”. He teaches communication courses at Middle Tennessee State University and Motlow State Community College. Learn more about Chuck Whiting at

Chuck Whiting
            "Our goal will be for each musician, author, actor or visual artist to have a career-changing hook, game plan, or press release in hand by the end of the weekend," said Whiting, who is completing a new CD of instrumentals and vocal tunes for release in 2014. "We will be available to provide feedback during a follow-up brainstorming lunch on Sunday."

            For more information about the "Reaching Your Dream" workshop, visit


No comments:

Post a Comment